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In our view, a Business plan serves two important purposes:
The end goal in the first case is to prepare a well thought-out business plan presented with convincing arguments that will persuade the investor to provide you the funding; while the end goal in the second case is to convince yourself that the journey you are embarking on is well worth taking.
A typical business plan covers these sections
At Angel Business Advisors we approach the business plan from the perspective of a decision maker. A potential investors in your business will be looking for information to answer two important questions before making an investment decision:
We ensure that these two questions are addressed thoroughly. As long as the investor gets clear understanding of risks vs. reward; he/she will feel comfortable and confident in making the investment in your business. The investors try to avoid uncertainty; which is why the more information you can provide in easy to understand format; the more confident they will feel about investing in your business.
We pay careful attention to not only the content of the business plan; but also to how it is presented. We understand that the longer you can hold interest of the potential investor in your business plan; the greater the chances of them investing. Each business plan is custom created just for your business and goes through multiple reviews before it is handed over to you. We will also review it thoroughly with you to make any necessary changes before the final presentation to potential investors.
We do not try to play any gimmicks on the investors. We know that typical investors are risk averse and if they have even minor doubt in their mind about your business they will not hesitate to walk away. That is why it is important to pay careful attention to all sections of the business plan and hire outside help from the people who have been there and done that.